Positioning
Correct positioning turns the brand into a memory unit in the consumer’s mind.
Refined competitive advantages establish reliability, memorability, and recognizability: from value proposition to visual identity.
We carry out the positioning process holistically, taking into account all partner channels.
Klientai
How does it all work?
#1 During the meeting, the current situation and expectations are discussed.
#2 The brand’s value, audiences, and competitors are clarified.
#3 Insights, opportunities, and solutions are formed.
The archetype and target customer profile are defined.
#4 The completed analysis is discussed, and feedback is received.
#5 The process is finalized: if needed, other solutions are implemented – creating visual identity and authentic content, activating advertising.
#6 The final material is presented (positioning description in PDF format).
Darbus atlieka Ydyllic agentūra.
Kiekvienas mūsų komandos narys yra profesionalas ir turi tai įrodančią darbų kokybės istoriją.
Mėgstame viršyti lūkesčius.
Reklamos strategijas grindžiame praktikoje išbandytais metodais, duomenimis bei rezultatyvumu.
Kotryna
Projektų vadovė
Gerda
Kūrybos vadovė
Tautvydas
Kūrybininkas
Raimonda
Kūrybininkė
Services
Situation analysis
The competitive environment is evaluated, the brand’s unique selling points (USPs) are clarified, and opportunities are identified.
Name and slogan creation
Creative solutions that balance readability and memorability in the long run.
Logo design
Long-standing experience in creating logos for brands in various fields allows capturing and conveying their unique character.
Visual identity
Rebranding
Re-establishing of the brand’s market position, logo and visual identity without losing the existing effort.
Website development
A strategically designed, aesthetic website that applies best UX/UI practices promotes user trust and the final decision.
Print and packaging
The “clothing” of the brand, seen and touched by the customer: quality print and competitive packaging become part of the buyer’s choice.
Content creation
In long-term communication – from social media posts to representative videos – the continuity of the brand identity is maintained.
